BardTech

The post Mynewsdesk acquires web monitoring service Mention appeared first on BardTech . Communications workflow company Mynewsdesk is acquiring French startup Mention for an undisclosed sum. Norwegian business media group NHST currently owns Mynewsdesk. Mention lets you monitor keywords around the web. It’s a good way to hear what customers are saying about your brand on their blog, on Twitter, on Facebook or anywhere that is public. You can also use Mention to generate reports, study competitors to see if people are talking about them and find influencers who use your products. It can be a useful tool for PR and marketing companies for instance. Mynewsdesk wants to be an all-in-one tool for PR agencies. It can also help you track media coverage, but it goes a bit further than that. You can organize your media contacts in the service and segment your distribution list, write and distribute press releases and measure your campaigns. It’s clear that Mention fits well with Myne...

The post VMware acquires CloudHealth Technologies for multi-cloud management appeared first on BardTech . VMware is hosting its VMworld customer conference in Las Vegas this week, and to get things going it announced that its acquiring Boston-based CloudHealth Technologies . They did not disclose the terms of the deal, but Reuters is reporting the price is $500 million . CloudHealth provides VMware with a crucial multi-cloud management platform that works across AWS, Microsoft Azure and Google Cloud Platform, giving customers a way to manage cloud cost, usage, security and performance from a single interface. Although AWS leads the cloud market by a large margin, it is a vast and growing market and most companies are not putting their eggs in a single vendor basket. Instead, they are looking at best of breed options for different cloud services. This multi-cloud approach is great for customers in that they are not tied down to any single provider, but it does create a manage...