The post Plant-focused startup The Sill raises $5M appeared first on BardTech . The Sill , a startup that sells potted plants online and in physical stores, announced this weekend that it has raised $5 million in Series A funding led by Raine Ventures. The company was founded in 2012 and has now raised a total of $7.5 million. It was bootstrapped until last year, when it raised seed funding from Brand Foundry Ventures, Halogen Ventures, BBG Ventures, Tuesday Capital, Blueseed and The Chernin Group. (BBG Ventures is backed by TechCrunch’s parent company Oath.) That seems like a long time for a startup to go without outside funding, and indeed, CEO Eliza Blank acknowledged that she “probably waited too long to go out and raise.” Still, she said those first few years also gave her time to find the right business model (like focusing “exclusively on the direct-to-consumer business,” rather than selling to offices as well). And while it’s easy to group The Sill among all the sta...